portfolio
Marketing & Communications Professional | Brand Strategy, Content Development, Visual Storytelling, Audience Engagement, ROI-Driven Campaigns
Shawn Nichols
Available for Freelance & Fulltime
- Creative Professional & Communications Specialist
- Digital Marketing & Campaign Management
- Brand Identity & Management
- Communications Strategy
- Visual Storytelling & Authentic Content
Experience
- Nisqually Tribal Health & Wellness Center Communications Specialist II (2023-2026)
- Washington State House of Representatives
Communications Specialist (2024) - Piroshky Piroshky Bakery Social Media & Marketing Lead (2021-2023)
- Red Wind Casino Social Media & Content Specialist (2019-2021)
- Sights Around Seatown Owner Operator (2015-2019)
About
Hi, I’m Shawn, a digital content, communications, and marketing professional who builds brand systems, leads multi-channel campaigns, and creates visual storytelling that drives engagement and growth.
I partner with executive leadership, community stakeholders, and cross-functional teams to deliver authentic, culturally grounded communications, public-facing campaigns, and high-impact events.
My work blends strategy, creativity, and analytics to strengthen brand visibility, build audience trust, and drive measurable results.
Services
Brand Strategy & Identity | Photography & Videography | Motion Graphics | Graphic & Digital Design | Content Creation & Copywriting | Content Strategy & Storytelling | Digital Marketing & Campaign Management | Social Media Management & Community Engagement | Web Development & Website Management | Marketing Communications & Media Relations | Project Management
Core Skills
Brand development, visual identity, content creation, copywriting, cultural storytelling, digital marketing, campaign management, SEO/SEM, email marketing, lead generation, customer segmentation, social media analytics, website management, media relations, crisis management, budget coordination, and cross-functional project leadership.
Tools & Platforms
Adobe Creative Cloud, Canva, WordPress, GA4, Google Search Console, Semrush, Mailchimp, Hootsuite, Sprout Social, Meta Business Suite, LinkedIn Page Analytics, YouTube Studio, Instagram, Facebook, LinkedIn, X (Twitter), TikTok, YouTube, Pinterest, Nextdoor, Google Business Profile, Asana, Monday.com, Slack, Microsoft Teams, Google Workspace, Microsoft 365, Dropbox, SharePoint, SurveyMonkey.
Honors & Awards
Best of Thumbtack 2016
Thumbtack Top Professional, 2016, 2017, 2018, & 2019
Collective Arts Brewing | Signature Series 2017
Additional samples of work, referrals, and letters of recommendation available upon request.
